We're changing the game with
Go beyond asset testing – measure the influence of every campaign.

real-world data.
same-day results

Harness the power of Brand Lift with AI-driven insights.

Our platform goes beyond asset testing—it replicates real-world social environments while tapping into a global network of panelists. By capturing real opinions from real people and automating insights with AI, we provide fast, reliable data that empowers you to understand and amplify the true influence of your campaigns.

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next-gen insight in just a few clicks

Harness the power of SaaS Beta to deliver insights at pace and scale. Built to be as fast, effective, and easy to use as possible, the process couldn’t be simpler.

This is not just data—it’s the power to lift influence, optimise campaigns, and grow fearlessly.

Upload your content

From influencer posts to social ads, simply upload your campaign content.

Select your metrics

Choose from a range of full-funnel KPIs, from awareness to purchase intent.

Target with precision

Tap into a global network of real people to survey your target audience.

Get your results in hours

That’s right — Get the insights you need in hours, not weeks, with real-time data and actionable insights that empower you to make bold decisions.

uncovering the power

of Brand Lift with SaaS Beta

What is Brand Lift?

Our measurement solution, Brand Lift, is a survey-based approach to understand the effectiveness of your ad or campaign.


Behind the scenes, we'll survey two groups: one exposed to your campaign content (the test group) and another identical group not exposed to your campaign content (the control group).


The "lift" is the difference between the test and control group, showing the influence of your campaign.

Why Brand Lift?

Brand lift isn’t just about metrics—it’s about measuring the behaviours that truly matter. By focusing on what drives awareness, consideration, intent, and advocacy, we reveal the full power of influence.


With the right data, we can prove what moves people and improve how we shape behaviour.

Why ThisThat?

Trusted on a global scale, ThisThat has redefined brand lift, setting a new gold standard for measurement.


With our SaaS Beta, ThisThat’s industry-leading approach is now accessible to more campaigns than ever before—delivering AI-powered insights, real opinions, and same-day results to help brands and agencies grow fearlessly.

unleash the power of brand lift with saas beta

Get early access
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